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I'M

Samantha Olson.

EXPERT DESIGNER

S

As a designer, I have an unquenchable thirst for all things creative. What I build is not only beautiful but smart, too. 

 

I’m a passionate advocate for the user, so everything I create has them in mind. I consider their emotional response to the design and I strive to find key elements that will help them enjoy their experience with the product or online interaction so they’re both delighted and informed.

 

Above all, I’ve found that positive, quality relationships with internal clients and coworkers elevate a project’s outcome from good to great.

Skilled

Skills

DESIGN

Wireframing

Prototyping

Interaction Design
Design Systems

Style Guides 

User Flows

Journey Maps

LEADERSHIP

Servant Leader

Team Growth Advocate

Process Improver 

Improvement Guide

USER RESEARCH

Research Planning    Qualitative User Studies     Quantitative A/B Testing    

Card Sorting      

Surveys  
Heat & Scroll Maps

Google Analytics Analysis

TOOLS

Figma

Axure

Adobe Creative Suite

Usertesting.com

VWO

Qualtrics
Optimal Workshop

Portfolio

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Migration Center

Designed conversion readiness site

Designed the architecture and UX of a site that allows customers to make an informed decision on whether they are ready to switch to the next generation in school management software. It allows users to work through all the benefits and possible struggles before converting. 

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TaxPocket App

Re-skinned tax tracker app and its website

Updated visuals to better align with the parent company brand. Suggested quick enhancements to the functionality that provided an improved customer experience but also kept the project on schedule.

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Benefits Dashboard

Designed user dashboard for member benefits

Through working with stakeholders and the UX team, I lead in the architecture and design of this central reference section. It allows for users to review all their benefits and feel confident they're getting the most out of their membership.

PORTFOLIO
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